Direct Mail refers to printing and mailing a printed marketing piece like a postcard or brochure to people or business in specific areas. Zenn Media will research your intended demographic using Canada Post's stats and our knowledge of the local area to plan our strategy. Once your scope has been defined we will help you work within your budget to maximize the results of your campaign.
We take care of all your direct mail needs including preparing your mailing for Canada Post and delivering your promotional materials to the local outlets or depots for precise delivery. As will all marketing plans we try to drive traffic to your website where we will measure the impact and results with your Google Analytics. Another form of campaign that is popular is to build a micro-site on a brand new URL and market that URL giving a more specific result to measure.
Contact Zenn Media today to set up an initial consultation meeting so we can learn more about your goals and needs. Direct Mail programs will usually include the Graphic Design, Printing and Mailing of your campaign allowing you to manage a single relationship for a complete program. Direct Mail campaigns can take anywhere from 3 - 6 six weeks to complete.